Total Spend
R12,345.67
+12.5% from last month
Conversions
842
+8.2% from last month
Cost Per Conversion
R14.66
-3.1% from last month
ROAS
4.2x
+5.7% from last month
Performance Overview
Impressions and Clicks over the last 7 days.
Recent Activities
A log of recent automated and manual changes to your campaigns.
| Campaign | Change | Time | Status |
|---|---|---|---|
| SA Winter Sale - Gauteng | Budget increased by 15% | 2 hours ago | completed |
| Coastal Region Promo | Paused underperforming ad group | 5 hours ago | completed |
| National Brand Awareness | AI bidding strategy update | 1 day ago | completed |
| Fraud Prevention | Blocked 12 suspicious IPs | 1 day ago | completed |
| Lead Gen - Western Cape | Negative keyword added: 'free' | 2 days ago | completed |